For Australian ecommerce founders

You probably
don’t need a
marketing agency.

Nearly two in three founders who ran our diagnostic this year did not have a marketing problem. It was their website or their strategy. Find out which one is yours before you pay anyone to fix the wrong thing.

For the right businesses, we fund part of the work ourselves.

Rated 4.9 / 5 across 211 verified Google reviews

Read our reviews →

In their own words

Which one is you?

Every line below was typed by an ecommerce founder answering one question: what is your biggest frustration right now.

Nothing picked yet

Pick the one that sounds like you.

Two ways in

Start where you actually are.

Two different problems. They do not have the same answer, so start with the one that sounds like yours.

If the business works

Break the ceiling you keep hitting.

Revenue stays about the same regardless of what you add. Hiring help is hard to justify when the number will not move, so the ceiling starts to feel permanent.

Nothing is obviously broken. That is what makes it hard to fix. It is not a question of what is wrong, it is which lever moves first and what that one is worth in your dollars.

You get the number before you commit.

We size what moving the first lever is worth in your dollars. If that number does not clear what we would charge, we will say so.

Size my ceiling (opens in a new tab)

For founders with a business that already works and stopped growing.

If you are not sure yet

You don’t know what’s actually broken.

Not sure why people aren’t converting. Not sure whether it is the traffic, the site, the offer or you. Everyone you ask has a different answer and most of them sell the thing they named.

It asks a short set of questions and gives you a read on where it is most likely stuck. You get it on screen. No call attached.

You need the work when you can least pay for it.

So for selected businesses we fund part of it ourselves. Which businesses, and how much, is decided after the assessment, never before. We do not take equity.

$5.4M

A year in ads, going nowhere

This is what it costs ecom founders who get it wrong.

Which is why the first thing we sell you is a look, not a campaign.

Client results

The problem was never what they thought it was.

Every one of these started with a diagnosis.

The Apothecary by Justin team with Sales Savvy Online

Apothecary by Justin

Founder-led candle brand, near-flat for years, tried three agencies before us.

The ads were not underperforming. There was no price at which traffic could be bought.

Read the full case study →

2.61×

Blended MER in August 2026, up from 0.17× in January. Break-even is 1.20×.

The Cat Evolution founders at their trade stand

Cat Evolution

Established pet brand, plateaued for years. They thought they needed to spend more.

It was not a spend problem. We fed an already efficient engine: paid, retention and organic at once.

Year one 2.09×

Year five 20.8×

Return on our fee. Same client, same method. The first number is what a new client should expect. The second is what patience buys.

The two founders of Holtsee

Holtsee

Premium eyewear with strong margins, ready to scale beyond founder-led sales.

Prove the creative, switch on retention, scale the highest-margin product. No margin sacrificed.

Net profit +239%

Net profit by month three. Revenue up 115% over the same period, with blended return on ad spend near 6×.

On camera

“They understand my business better than I do.”

Tony

Watch all four and read the full case studies →

What we actually do

Identify it. Prioritise it. Deliver it.

You can buy each of these on its own. What is hard to buy is all three in the right order.

  1. We start with what the business has to earn

    Costs covered, you paid properly, and a surplus you have actually named. Then we work backwards: can your customers, your offer and your margins support that? That answer is the diagnosis.

  2. We put the fixes in order, with the money attached

    Every step costed, sequenced and owned. Where one fix only pays off after another has landed, we say so rather than let you find out. Where the evidence is not there yet, we tell you what the next test has to prove before you spend.

  3. We run it, and you stop being the go-between

    We brief our own specialists and manage the delivery. You keep the business decisions. You stop being the link between the web person, the ads person and the email person.

How these conversations usually go

The next thing on your list might not be the next thing your business needs.

Working out which one earns the first dollar is not a favour we do before the real work. It is the work.

Sales Savvy Online

Today 9:12

  1. Founder: Our ROAS needs to be 12.
  2. Sales Savvy Online: Says who?
  3. Founder: Us. It’s what we need to make money.
  4. Sales Savvy Online: That’s a requirement, not a price. You can’t walk into a Porsche dealership with ten dollars and demand a Porsche.

01 / The ROAS

Who we say no to

6 in 10

Sprints end with us not making an offer

We turn down more than we take on.

Most people who pay for a Sprint do not get an offer to work with us at the end of it. Sometimes the business is not ready. Sometimes the fix does not need an agency. We say so either way, because the alternative is taking money for work that will not pay for itself. And the people we turn down are the ones who send us the most work, because nobody forgets being talked out of spending money.

Stephen

Google review, 3 months ago

Great advice without any hard sell. Very professional outfit, honest, to the point, and genuine. Don’t hesitate to contact, could be the best advice you have ever had.

Never became a client

Mareike Niedermeier, CEO of Sales Savvy Online

Mareike Niedermeier

CEO, Sales Savvy Online

Connect on LinkedIn (opens in a new tab)

Why we work this way

I kept meeting founders who had built something genuinely good and were being sold the next tactic instead of an answer. More ads, a new website, a fresh funnel. Nobody had asked what the business needed to earn, or whether the plan could be paid for and staffed.

So we charge for the investigation, because it is the work, and we put your pay in the numbers, because leaving it out is how a business ends up relying on a volunteer. Sometimes the honest recommendation is to spend the money somewhere else, or not yet, or not with us.

Validation Sprint

A costed plan. Yours to take anywhere.

Before you spend on the next website, campaign or hire, find out whether that is where the money belongs.

Four weeks, with Australian senior direction throughout. You leave with a costed plan: what first, what next, who needs to do it and what each step depends on.

You can take it and walk.

Use the findings with us, with another provider, or on your own.

“I’m 100% on board with staying the course and appreciate the clarity on direction and process.”

A founder who had been burned by a previous agency
Talk to us about the Sprint

What you leave with

  • Your goals with numbers attached

    What the business needs to cover, what it needs to pay you, and the surplus you want it to produce. Then what your offer, customers and costs can realistically support.

  • The steps in order, with the reasons attached

    Responsibilities, review points and any further evidence needed before a later commitment.

  • Actual people and hours against the work

    Including your own input, so the plan does not quietly rely on a second you.

  • A written recommendation you keep

    Proceeding, testing further, changing direction or stopping can all be the right call.

From founders who have been through it

We don't write these. They do.

Published by the founders themselves on Google, under their own names. 4.9 out of 5 across 211 verified reviews.

  • Joanna Ryglewicz

    eCommerce Founder

    No agency brought as amazing results as SalesSavvy. From small agencies to very big ones, nobody came close.

  • Tyron

    New Store Launch

    Mareike helped us set tangible and realistic goals. We had our first sale within a couple of days!

  • Nidhi Choudhary

    eCommerce Founder

    Genuine care, personalised service and visible priority for our business, that is rarely seen in today's service market.

  • Justin Binko

    Client of almost a year

    The first engagement with a full service company that actually listens to what my needs are, and what my philosophy is… Mareike, the founder, is a strategic genius.

If we work together after the Sprint

Two ways the work gets done.

Which route fits follows the diagnosed work, the economics and the resources available. Revenue alone does not decide it, and a Sprint does not guarantee an offer of either.

Launch

Build a business that can afford to grow.

For a credible opportunity whose economics need building or repair. We work on the offer, margins, website, campaigns and repeat purchases in the order the diagnosis supports. If the plan needs a website rebuild, we include and cost it.

You need the work to afford the work.

For selected businesses, SSO funds an agreed part of the early delivery. Our contribution, your payments and how we recover it go in writing before you commit. We do not take equity through this arrangement.

“I’ve never come across anyone who can explain it to me in a way that, you know, it’s a concept of moving forward in terms of pulling all the levers.”

An Australian eCommerce founder, Validation Sprint readout
See if we’d back you (opens in a new tab)

Free. You get the read either way.

Accelerate

Your marketing department. CMO and project management included.

For an established business with working economics that needs more commercial and execution capacity. Campaigns, creative, website improvements and customer follow-up work towards the same business goal.

Shared specialists, not a department you pay for.

You get senior direction and the specialists the plan needs, without carrying them as headcount. Scope is agreed in writing before it starts.

“Thank you for a GREAT meeting, it was fantastic to discuss and critique the strategy and it’s exciting to move forward.”

A client, after a strategy session
Check if we would take it on

Free. Nothing is decided until the assessment.

Who you work with

You will know who is doing the work.

Who is briefing it, who is building it and who to call when something is wrong. Specialists are shared across accounts, so this is a managed team rather than a dedicated full-time department.

  • John, Client Success

    John

    Client Success

    Does 829 things at the same time

  • Holly, Account Manager

    Holly

    Account Manager

    Achieves more before 5am than most do in a day

  • Geneva, Campaigns

    Geneva

    Campaigns

    Solves everything that comes her way

  • Seth, Web Dev

    Seth

    Web Dev

    Has the best meme tees ever

  • Thomas, Media Strategy

    Thomas

    Media Strategy

    Thinks AI will rule us all

  • More of us Meet the whole team More than 15 of us altogether

Recognised for the work, not the marketing

  • Best eCommerce Marketing Agency 2026
  • Client Service Excellence 2026
  • eCommerce Marketing Agency of the Year 2025
  • APAC SME Digital Marketing Agency 2024
  • Best SME Digital Marketing Agency 2023

The three questions people actually ask.

Usually on the first call, usually about halfway through.

Why pay you to tell me what work you want to sell me?
Because most of the time the answer is not more work from us. You keep the evidence, the costed plan and the order of work either way, and you choose who carries it out. We can recommend continuing, testing further, changing direction or stopping.
Will I still have to manage everyone?
We brief and manage our people. Your proposal shows the work we take on and the decisions, approvals and information we need from you. You can see which responsibilities move to SSO before you commit.
Are you taking part of my business?
We do not take equity through the Launch service fee and recovery arrangement. You keep ownership. The agreement sets out the payments and other commitments on both sides.
The rest of the questions, answered

The next step

You already know it is stuck. Now find out where.

And if we are not the right people for it, you hear that first, not after the invoice.